Flipkart launched Samarth, an online selling platform
Flipkart launchedSamarth, an online selling platform. The initiative aimed to support artisans, weavers, etc, by on-boarding them and helping them in the process of selling on the internet.
The initiative will bring weavers, artisans and makers of handicrafts to its platform. It is expected that various communities will access to its Indian customer base of over 150 million. The company has plans to sell these products in the international market. Reports says that the Indian e-commerce market will exceed $100 billion by 2022.